Daffodil Campaign

Daffodil Campaign Catalog

Daffodil Campaign Catalog

It’s Daffodil Month.

Canadian Cancer Society raises funds by selling daffodils which represents  strength and courage.

A year ago while I was interning at Bell, the photography department collaborated with several departments to put together a campaign to raise awareness and funds to go towards a worthy cause. We were given direction by the marketing team on the look. We then planned and executed photo shoots around Bell’s Creekbank campus with associates from all departments of the PMP. We also did product shoots of the daffodils and the donation box and included behind the scenes photos. After completing edits, graphic designers and Media and Communication associates worked to create a catalog as well as digital signage that was to go up on flat screens around the department. Animators created an animation of the Bell Wordmark of the week using these daffodils. The overall look of the campaign and fundraising was a success.

I am proud to have photographed as well as participated in this CSR campaign.

Daffodil Campaign Catalog

Daffodil Campaign Catalog

Daffodil Campaign Catalog

Daffodil Campaign Catalog

Daffodil Campaign

Daffodil Campaign

All photos are owned by Bell Enterprises, Bell Mobility and the Professional Management Program (PMP) which has been released to Grecel Nepomuceno for presentment.

For more on my portfolio, please visit my official website at:

http://grecelnepomuceno.wix.com/portfolio

 

Advertisements
This entry was posted in News and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s